22 trends that every online marketer should know about…
Last week I put together a deck on some proven low cost inbound marketing strategies I employed for my own websites for the company I’m working for.
This pm, when searching for some trending data to make my strategy deck more compelling, I came across this GREAT slideshare.
Below are some of the trending stat/data I extracted from the slideshare… It’s mind
- 79% of adult Americans use the Internet
- 78% of Internet users conduct product research online
- 10.3 billion searches are conducted every month online
- The average US Internet user views 2,750 web pages per month
- 1/3 of US consumers spend 3 or more online every day.
- 24% of adults have posted comments or reviews online about the things they buy
- 9 out 10 Internet users visited a social networking site each month in 2010
- 1 out every 8 minutes online is spent on Facebook
- Twitter’s active user base generates 90 million tweets per day
- More than half of all Internet users read blogs at least monthly
- US Internet users spend 3x more minutes on blogs & social networks than on email
- 40% of Facebook’s user base is age 35+
- 64% of Facebook users have become “fans” of at least one company
- 70% of the links search users click on are organic – not paid
- 78% of business people use their mobile device to check email
- 40% of US smartphone owners compare prices on their mobile device while in-store, shopping for an item
- 1 in 5 US adult mobile phone owners have used their device to make a purchase in the past month
- 40% of US households have a DVR.
- 200 million Americans have registered on the Federal Trade Commission’s “Do Not Call” list.
- 46%. The decline in spending on tech trade shows in 2009.
- 91% of email users have unsubscribed from a company email they previously opted-in to.
- 84% of 25 ~ 34 year-olds have left of favorite website because of intrusive or irrelevant advertising.
